From the shooting to a fine art print

WYSIWYG Webinar Series - What You See Is What You Get

Monitor and Camera Calibration – Black & White Fine Art – Live Portrait Shooting – Individual Photo Book
Color Grading and LUT – Your Picture in Print

In the coming weeks you will have the opportunity to take part in our free webinar series "What You See Is What You Get". In the six episodes, which were created in cooperation with Canon, Ilford, Eizo, X-Rite and Halbe, Jochen Kohl shows you how to control light, colors and black & white. You accompany him from the shooting to the final print. Simply click on the relevant links to sign up for the webinars.

Episode 1: Monitor - Camera - Printer:
Calibration and profiling

To make sure that your print corresponds to what you see on the monitor, the first episode explains everything from hardware and software calibration to creating print profiles. Because the unaltered output of the camera and monitor view are the basis for a controlled workflow. By checking your image in the softproof, you get the certainty "what you see is what you get". Once you have decided on the right paper, all you have to do is adjust the printer to the paper and you will get a perfect print result.
Wednesday, Dec 2nd, 2020, 7:00 pm - 8:00 pm (CET), German
Wednesday, Dec 2nd, 2020, 8:30 pm - 9:30 pm (CET), English

Episode 2: Black and white -
from image processing to fine art prints

The second episode of "What You See Is What You Get" is all about expressive black and white looks. With the help of different software and plugins, Jochen shows you different approaches to individual conversion into black and white. Then you will learn how to choose the right paper for your subject in order to create a really professional fine art print.
Friday, Dec 4th 2020, 7:00 pm - 8:00 (CET), German
Friday, Dec 4th 2020, 8:30 pm - 9:30 (CET), English
Saturday, Dec 5th, 2020, 11:00 am - 12:00 pm (CET), German

Episode 3: Portrait Shooting LIVE

Episode 3 is all about the portrait. We will guide you live through the communication with the model and explain different options for lighting. Finally, we accompany the picture through the image processing and show you simple ways of retouching.
Monday, Dec 7th, 2020, 7:00 pm - 8:00 pm (CET), German
Monday, Dec 7th, 2020, 8:30 pm - 9:30 pm (CET), English

Episode 4: Creative options for printing

A printer can do more than print large and long, even though Jochen impressively demonstrated this with Canon & Ilford when he achieved the world record in Oberstdorf. Individual photo books, from adhesive materials to advertising materials or the creation of unique pieces with emulsions and platinum-palladium printing can be implemented with Canon printers and will fill episode 4 of our webinar season.
Wednesday, Dec 9th, 2020, 7:00 pm - 8:00 pm (CET), German
Wednesday, Dec 9th, 2020, 8:30 pm - 9:30 pm (CET), English
Friday, Dec 11th, 2020, 11:00 am - 12:00 pm (CET), German

Episode 5: Color Grading & LUT

Color grading, the handling of colors in Lightroom, Photoshop, Capture One and the tools from Picture Instruments are the content of episode 5. We show you how to use LUTs correctly, how they can simplify your workflow, regardless of whether you use them in photography, video or livestream.
Wednesday, Dec 16th, 2020, 7:00 pm - 8:00 pm (CET), German
Wednesday, Dec 16th, 2020, 8:30 pm - 9:30 pm (CET), English
Thursday, Dec 17th, 2020, 11:00 am - 12:00 pm (CET), German

Episode 6: Your pictures in print

Send us one of your photos until December 16th, 2020 and get the opportunity to receive your picture free of charge as an exclusive print. We will select three to four pictures from all submissions and hold a short picture review on the three dates in episode 6. Then Jochen will edit the images live for the corresponding paper and guide you through the workflow ending with the presentation of your image in the frame. The sender must have all necessary image rights. Send your picture until December 16th, 2020 via email to:
Friday, Dec 18th, 2020, 11:00 am - 12:00 pm (CET), German
Monday, Dec 21th, 2020, 7:00 pm - 8:00 pm (CET), German
Monday, Dec 21th, 2020, 8:30 pm - 9:30 pm (CET), English

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