The modular solution for 360° product photos
The modular Picture Instruments photo system automates product photography for almost any industry. With the 360° Compact Studio, high-quality product images, interactive 360° views and video content can be produced in the shortest possible time. The combination of purpose built hardware and intelligent software automates the process. From shooting to background removal to post-processing and uploading, users are able to setup a workflow with the right balance of speed and creative control. This smart system makes time consuming manual post-processing a thing of the past.
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Contact us for a free consultation.
Marketplace product photography
At Oellers Farbenfabrik, the focus is on "time to market". Their new products are photographed immediately after production. With Picture Instruments included software, the background is automatically removed, preset image corrections are applied and the images are for sale on the company's own homepage and 3rd party marketplaces.
Customized 360° Compact Studio
In order to accommodate a wide range of products, we have optimized our 360 studio at the request of our customer Amazon. This includes new light fixtures that can be moved anywhere on the working surface. To help with high volume workflows we also added a height- adjustable turntable that ensures an ergonomic workspace for photographers of any height.
The automated product photography workflow
After placing the product with the help of virtual guides in the live view, you scan your product number (or enter it manually) and start the process.
The motorized turntable and daylight balanced LEDs with a (95+) colour rendering index are controlled by Picture Instruments Serial Shot, which works on Windows and Mac OS.
While the system is capturing images and transferring them to the computer, you can view the results of the removed background in real time. Once all the preset heights and angles have been photographed and the backrounds removed, you complete the process. Automatic post-processing and uploading will then begin while you start on your next product.
At each of these steps, the photographer has the ability to make changes and adjustments. This includes lighting presets for different color products, background removal options for transparent products and output options for video and interactive 360. Picture Instruments workflow software is the ideal fit for photographers of any experience level.
The all-in-one product photography system
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Productive
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Individual overlays in live view for quick positioning
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Background removal while shooting
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Configurable workflow for consistent and color-accurate image results
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Automatic output formats from marketplaces to print
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Automatic upload directly after photography process
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Easy
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Intensive training and support
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Extensive video tutorials
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Workflow optimized for product photography
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Light presets for a uniform appearance
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Background removal presets for glass and chrome and fine details
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Space-saving design
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Optional connection to our retouching service
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Versatile
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Flexible system suitable for most product categories
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Connection of almost all tethering-capable cameras (e.g. Canon, Nikon, Sony)
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Interactive 360° views
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Customized recording sequences
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Automated 360° video recordings (optional)
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Customization of hardware and software on request
Software Features
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Photography
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Synchronized camera and turntable control with individual sequences
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Camera tethering of multiple cameras
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Camera presets for consistent results
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Individual lighting scenes for photos, videos and detail images
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Lighting groups for intuitive lighting control
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Light presets for different product categories
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Background removal
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Automatic background removal during the photography process using the most powerful software in the industry
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Precise background removal of the finest details using the backlight light masking method
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Brush and polygon lasso tools for minor corrections
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Versatile options for optimizing the mask
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Functions for controlling and monitoring the background removal
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Individual background removal presets per camera
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Post-processing
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Flexible renaming and easy archiving
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Crop, scale, fit, rotate, mirror and anti-wobble
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Individual background, watermark and color correction
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Artificial shadow
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Multiple processing with different output formats for all platforms
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FTP and Amazon S3 Upload incl. Short Notification Service
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EXIF support for copyright and metadata
Optional Features
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Hardware
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Electric height-adjustable camera arm
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Multi-camera arm for simultaneous recording of several perspectives
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Height-adjustable turntable for ergonomic working
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Rotating mount above turntable for hanging products
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Software
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Extended metadata for more flexibility in automatic post-processing
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Synchronous camera and turntable control for 360° videos
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Hotspots in 360° views
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Analytics functions for interactive 360° views
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Customized AI solutions and functions
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Support
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Ongoing second-level support
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Monitor and camera calibration for color-accurate work
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Advanced camera technique training for beginners
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Setup of individual output formats for marketplaces and social media
Request
Contact us for an
individual offer
Frequently asked questions (FAQ)
Is the system compatible with different camera types?
In general, Canon, Nikon, Sony and Panasonic cameras are compatible. Contact us to find out whether your camera model is supported.
Which operating system does the software run on?
Windows and Mac OS, if you want to use an older version, please contact us to see if it is compatible.
Do you need in-depth knowledge of photography?
You don't have to be an expert, but a basic understanding of your camera would be an advantage.
Are training courses or instructions available?
We provide intensive training and detailed video tutorials.
Do I need a subscription for the software?
The 360° Compact Studio includes a permanent software license and one year of free updates after purchase. For updates beyond the first year, you can choose between a one-time payment and a subscription.
How can 360° product photos be displayed in the online store?
Our software can automatically generate interactive 360° objects directly after taking the photo, which you can integrate into your website.
Can the system be adapted to individual requirements?
Yes, our modular systems can be adapted to different needs, we look forward to your request.
Can I check the photo systems or view them during operation?
Please contact us to arrange a one-to-one product demo.
Can I edit and retouch the images in the software?
Standard corrections such as color corrections and camera calibration can be configured in the software. Several tools from basic to advanced are also available to improve the mask. If you also want to retouch your images, we recommend using our connected retouching service.
How many shots can you take in an hour?
The speed depends on many factors, such as resolution, camera used, number of images, etc. A 360° rotation with 12 images, background removal plus an additional top viewwith background removal, can be completed in 60 seconds with the 360° Compact Studio, for example. Further automated post-processing of the images and uploading then runs in the background while the next object is photographed.
Who is the 360° Compact Studio built for?
Our 360° Compact Studio has 3 advantages over our less advanced solutions. Even in the age of AI, the backlight method is still the reference for automatic Background removal. If you want to automatically remove the background of the finest details and semi-transparencies in a high resolution, our 360° Compact Studio is the best choice. Even if the costs per AI background removal are very low, it pays to use the backlighting method for background removal above a certain volume. Of course, the costs must always be calculated individually, but to give a rough guideline, we would say that our 360° Compact Studio is worthwhile compared to our 360° AI Studio from approx. 2000 products with 12 shots, per year. The third advantage is that no image has to leave the local computer for automatic background removal using this method. Even though our servers for AI background removal are located in Germany and North America, and the images are only stored there for a few seconds for the actual background removal process, some companies have very strict guidelines in this regard The 360 Compact Studio is an ideal fit when data security is a priority. If the costs for a 360° Compact Studio are too high, we recommend a Picture Instruments 360° AI Studio.
Who is already working with a Picture Instruments photo system?
Though there are different devices for different industries and products, the core of all systems, our modular software, is always the same. It maps the entire workflow, controls cameras, lighting and turntables and handles automatic post- processing. Depending on the industry and individual requirements, more or fewer modules are used or we develop a customized system according to the customer's wishes. The following customers use Picture Instruments software and/or hardware:
*Excerpt from our customer list
Sample images
The images we produce are just as varied as our customers' wishes. For inspiration, here are a few examples that were produced in Picture Instruments devices.
Interested? We look forward to hearing from you
Whatever you sell online, we are ready to capture it. Our innovative solutions and exceptional customer service will help your products stand out from the competition.
Let us know the average size of your products, the desired output formats and the scope of your product portfolio so that we can process your request effectively.
Thank you very much!
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